Ascott Accelerates Europe Push Seven New Properties Vienna And Seville

Ascott strengthens presence in Europe with seven new property signings in Vienna and Seville.

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Ascott Ltd, the fully owned lodging business unit of CapitaLand Investment (CLI), has recently expanded its presence in Europe through the signing of seven new properties in Vienna and Seville. These new additions, made through franchise and management agreements, are set to increase the company’s portfolio by nearly 1,100 units.

The Ascott Limited has also strengthened its partnership with VIE Trust Real Estate Group by signing five new properties in Vienna, marking a significant milestone in its growing portfolio in the Austrian capital. This move adds over 750 units across multiple Ascott brands to its existing portfolio. The signing ceremony was attended by Martin Hirl, COO of VIE Trust Real Estate Group, and Lee Ngor Houai, COO for Europe, Middle East, Africa, South Asia and China, The Ascott Limited. Also present were Albert Hwang, CEO of VIE Trust Real Estate Group, and Kevin Goh, CEO of The Ascott Limited.

With these new signings, Ascott’s European portfolio will now consist of 64 properties with approximately 8,500 units across 26 cities in 10 countries. This includes both operational and pipeline developments. Globally, the company now manages over 1,000 properties with more than 175,000 units.

The announcement was made in conjunction with the official opening of lyf Gambetta Paris, the first property under Ascott’s lyf brand in France. This property, located in the vibrant Gambetta neighbourhood of Paris’ 20th arrondissement, is the third lyf-branded property to open in Europe.

In addition, Ascott is also experiencing strong operational momentum across its European portfolio. In recent months, three new properties under The Unlimited Collection brand have been launched, and there are plans to open four more lyf properties in the coming year.

CEO of Ascott, Kevin Goh, stated that Europe is a key market for the company’s global growth strategy. It is a resilient market with high returns, supported by strong tourism fundamentals and a fragmented supply, where many high-quality assets remain unbranded. He also mentioned that the company’s expansion in Vienna, entry into Seville, and growing presence of lyf and The Unlimited Collection properties reflect the increasing demand from property owners and investors for established operators with strong global distribution and brand architecture.

In line with its asset-light strategy, Ascott aims to expand efficiently while building long-term brand equity in one of the world’s most attractive hospitality markets.